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Monthly Archives: October 2010
3 Ways To Use Postcards
In the last few years much has been said and written about “Social Media Marketing.” I agree, it can be very effective and efficient if done correctly. I do disagree with those people who say that online marketing is better … Continue reading
Posted in Marketing
Tagged Advertising mail, Business, direct mail, Facebook, Market, McDonalds, Medicare, post card, Postcard, Printing
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Nurture Your Clients
I can’t get away from it. Every time I read something new or listen to a marketing coach they say the same thing. “Market to your existing customers.” Actually, that sounds more dignified than the old Appalachian proverb, “Dance with … Continue reading
Posted in Marketing
Tagged Business, Customer, Customer service, Google, insurance, Law of agency, Sales, United States
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Insurance Agents Are Professionals
As a captive agent I was always chasing sales contests and bonuses. Don’t misunderstand me. Like any self-employed individual, I am in business to earn a profit. I love what I do and get the warm fuzzies when I am … Continue reading
Posted in Marketing
Tagged Business, Dilbert, Financial Services, insurance, Law of agency, Sales, Scott Adams, Texas
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Does Your Blog Show On Your FB Page?
Recently, I noticed that my blogs were not automatically being posted to my Facebook business pages for The Insurance Barn and TIB Consulting. While doing some research today I found a solution. If you write a blog and have it … Continue reading
Posted in Marketing
Tagged Business, Facebook, Facebook features, NetworkedBlogs, Online Communities, Social media, Social Networking, Twitter
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Home Based Insurance Agents
Like many insurance agents, I office out of my house. Earlier this week I ran across this article from a Facebook friend of mine, Jeremy J. Ulmer. He refers to himself as a sales coach. Back in my day, we … Continue reading
Posted in Marketing
Tagged Business, Facebook, Financial Services, Home Office, insurance, Law of agency, Sales, Telecommuting
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Marketing With Skype
In October, I am looking for ways to better use Skype in my agency. Last week they introduced a business version of their software. To me it looks like it has potential for business use. Never-the-less, I know better than … Continue reading
Posted in Marketing
Tagged Business, Ethan Beard, Facebook, insurance agent, marketing, Online Communities, Skype, SMS, social networks, Videotelephony
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10 Motivational Quotes
I may not be the sharpest knife in the drawer but I know that shuffling papers from one pile to another is a non-productive waste of time. All commission sales people, insurance agents included, get paid to close sales, not … Continue reading
Posted in Motivation
Tagged Business, Business Services, Financial Services, insurance, Law of agency, motivation, Sales, United States
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The Insurance Barn Consulting 